SouthWiRED 2014

Design and development are becoming increasingly tight-knit, and turning websites into unique viewing experiences increasingly requires a tighter integration between the design, UX and development team. If designers were more familiar with code, and if developers were more familiar with design, much of the  friction that arises from the knowledge gap can be eliminated. At Nurun we've taken many steps towards  decreasing this knowledge gap and increasing our efficiency, by slowly pushing our deliverables to be code-based and interactive, from style guides to full-fledged interactive prototypes. These deliverables not only help us cut down on deliverable time, but also increase fidelity and clarity, as clients can interact with our  deliverables and get a better sense of the final output earlier in the design process.