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Thursday, October 9 • 9:00am - 10:00am
B2B Lead Generation: New Thinking for Today

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Marketing within the B2B channel has a number of inherent challenges most importantly successfully reaching and then communicating with potential customers.  This presentation will provide an overview of some of the key traditional marketing methods for the B2B landscape while focusing on two key methods that are paramount to B2B success: Content Marketing and Remarketing. 
Speakers
BB

Brendan Bell

Account Director, Nurun
Brendan’s broad client experience and deep marketing know- how has allowed him to bring a thoroughly integrated and results-oriented approach to his work. With almost 15 years under his marketing belt, Brendan has extensive experience creating plans across a wide range of disciplines... Read More →

Thursday October 9, 2014 9:00am - 10:00am EDT
Room E - 12th Floor Atlantic Station, 201 17th Street, Atlanta, GA 30363 (at 17th Street and Market Street)
  Marketing

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