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SouthWiRED 2014

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9:00am EDT

Digital Learning: Driving Personalized Instruction and Student Ownership of Learning Room A - 2nd Floor Maximizing your Educational Experience Means More Than a 4.0 Room B - 2nd Floor B2B Lead Generation: New Thinking for Today Room E - 12th Floor How to Harness Superhero Powers from Analytics Room D - 12th Floor The Internet of Things: Smarter Living Room C - 8th Floor How to Make the Leap From Social Media to Social Business Room F - 12th Floor

10:30am EDT

Education Augmentation vs. Education Supplementation Room D - 12th Floor Create, Measure & Adapt : Marketing in the Age of Analytics Room A - 2nd Floor How to Shine in a Crowded Market combined with Product Pricing and Differentiation Workshop Room E - 12th Floor Expressing Creativity through Social Justice Room F - 12th Floor How to Make the Leap From Social Media to Social Business Room C - 8th Floor

1:30pm EDT

#FailSafe: Steps to Avoid Marketing Automation Fiascos Room C - 8th Floor Marketing Innovation: Using Technology to Make an Impact Room D - 12th Floor Predictive Technologies and The Marketer’s Journey to Personalization Room B - 2nd Floor The Why, The What, The How of Word of Mouth Marketing Room E - 12th Floor Social Change & Social Branding Room F - 12th Floor

3:00pm EDT

Content Curation for Smarties: Know Everything All the Time Room C - 8th Floor Thinking Like a Marketing Scientist Room D - 12th Floor What's Your Story: How Brands Can Use Storytelling to Build Digital Engagement… Room A - 2nd Floor Passion and Profit: Balancing Mission and Money for Maximum Growth Room E - 12th Floor The Social Enterprise: Organizational Readiness & Activation Room F - 12th Floor

4:30pm EDT

“Going The Distance”: Ensuring Equal Access To Distant Learning Technology Room C - 8th Floor FTW: Your Content DNA Room A - 2nd Floor Moving Pictures, Moving Minds: How Video Marketing Wins Fans Room F - 12th Floor Using the Buyer Journey to Create Successful Digital Marketing Campaigns Room E - 12th Floor